Incite by Design

Caustic visions and shared thoughts on design, marketing, creativity, philanthropy, pop culture and business philosophy by Toronto design firm, Ricksticks Inc.


On Writing ...

No passion in the world is equal to the passion to alter someone else's draft.
-- H. G. Wells (1866-1946)

Sometimes, no matter how much you love to write, the spark just doesn't happen. On those days, my life goes a little something like this...

5 cups coffee + keyboard + enthusiasm = first draft
first draft + editor = writer kicking chair
kicking chair + cussing = mildly sedated writer
2nd draft + edits - original enthusiasm = well crafted article
finished article + editor = writer with deranged expression = wrap-up = 5 cups of Sleeytime Tea to take the edge off

Next day ... Begin again...