Incite by Design

Caustic visions and shared thoughts on design, marketing, creativity, philanthropy, pop culture and business philosophy by Toronto design firm, Ricksticks Inc.

2005-07-28

The Me Factor

Great post on Canadian Entrepreneur about the headlines that draw the most attention and why this small study applies to marketing.

Think you're going to sell your service because of its inherent value? Think again. Unless it appeals to basic human self-interest, move on to the next idea.

Did I mention that our logo designs make you look ten years younger?
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