Coolbrands is an annual initiative to identify the UK's coolest brands based on independent voting and consumer feedback. Today here are the top 5 coolest brands in the UK.
1. Aston Martin
4. Bang & Olufsen
The 2008 results featured many of the world's best known brands, but what was also interesting is that 55% of the Top 20 brands were technology & internet related brands. Making the Top 20 list: iPhone, Apple, YouTube, Google, Nintendo, Playstation, Bang & Olufsen, Sony, Bose, Facebook and Skype.
Are we becoming a more web influenced society? Will internet advertising influence consumers purchasing decisions even more in the future? Comments?
Labels: Advertising, Branding, marketing strategy